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Best Western Premier Herald Square

3.0 star property

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Photo gallery for Best Western Premier Herald Square

Daily buffet breakfast (USD 20 per person)
Exterior
Lobby
Standard Room, 1 King Bed, Non Smoking | Premium bedding, in-room safe, desk, blackout drapes
Property amenity

Reviews

8.6 out of 10
Excellent

Popular amenities

  • Free WiFi
  • Air conditioning
  • Gym
  • Breakfast available
  • Business services
  • Bar
$104
$88 nightly
$104 total
Total with taxes and fees
Mar 1 - Mar 2

Explore the area

View in a map
50 W 36th St, New York, NY, 10018
  • Place, 5th Avenue
    ‪2 min walk‬
  • Place, Empire State Building
    ‪5 min walk‬
  • Place, Times Square
    ‪8 min walk‬
  • Airport, New York, NY (LGA-LaGuardia)
    ‪29 min drive‬

Room options

View all photos for King Room

Premium bedding, in-room safe, desk, blackout drapes

King Room

  • Sleeps 2

View all photos for Standard Room, 1 Queen Bed, Accessible, Non Smoking

Standard Room, 1 Queen Bed, Accessible, Non Smoking | Premium bedding, in-room safe, desk, blackout drapes

Standard Room, 1 Queen Bed, Accessible, Non Smoking

9.0 out of 10
Wonderful
(8 reviews)
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed

Accessible Queen Room

  • Sleeps 2

View all photos for Standard Room, 1 King Bed, Non Smoking

Standard Room, 1 King Bed, Non Smoking | Premium bedding, in-room safe, desk, blackout drapes

Standard Room, 1 King Bed, Non Smoking

8.8 out of 10
Excellent
(29 reviews)
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed

View all photos for Standard Room, 2 Double Beds, Non Smoking

Standard Room, 2 Double Beds, Non Smoking | Premium bedding, in-room safe, desk, blackout drapes

Standard Room, 2 Double Beds, Non Smoking

8.8 out of 10
Excellent
(45 reviews)
  • 1 bedroom
  • Sleeps 4
  • 2 Double Beds

View all photos for Executive Room, 1 King Bed, Non Smoking

Executive Room, 1 King Bed, Non Smoking | Premium bedding, in-room safe, desk, blackout drapes

Executive Room, 1 King Bed, Non Smoking

  • 1 bedroom
  • Sleeps 2
  • 1 King Bed

Executive King Room

  • Sleeps 2

Two Double Room

  • Sleeps 4

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The price is $109
Mar 1 - Mar 2
Total with taxes and fees
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About the neighborhood

New York

With a stay at Best Western Premier Herald Square, you'll be centrally located in New York, within a 5-minute walk of 5th Avenue and Empire State Building. .This hotel is 0.4 mi (0.6 km) from Broadway and 0.4 mi (0.7 km) from Times Square.

What's nearby

  • 5th Avenue - 2 min walk - 0.1 miles
  • Macy's - 2 min walk - 0.1 miles
  • Empire State Building - 5 min walk - 0.3 miles
  • Times Square - 8 min walk - 0.4 miles
  • Madison Square Garden - 8 min walk - 0.5 miles

Getting around

  • 34 St. Station (Herald Square) - 2 min walk
  • New York W 32nd St. Station - 5 min walk
  • LaGuardia Airport (LGA) - 28 min drive

Restaurants

  • ‪Monarch Rooftop - ‬2 min walk
  • ‪Keens Steakhouse - ‬1 min walk
  • ‪Taco Bell - ‬1 min walk
  • ‪Tonchin New York - ‬1 min walk
  • ‪Roma Pizza & Restaurant - ‬2 min walk

About this property

Best Western Premier Herald Square

Best Western Premier Herald Square offers 94 air-conditioned accommodations with safes and coffee/tea makers. Beds feature premium bedding. LED televisions come with premium cable channels. Bathrooms include showers, complimentary toiletries, and hair dryers.

Guests can surf the web using the complimentary wired and wireless Internet access. Business-friendly amenities include desks and phones; free local calls are provided (restrictions may apply). Additionally, rooms include irons/ironing boards and blackout drapes/curtains. Housekeeping is provided daily.

Recreational amenities at the hotel include a fitness center.
Make yourself at home in one of the 94 air-conditioned rooms featuring LED televisions. Complimentary wired and wireless internet access keeps you connected, and cable programming provides entertainment. Private bathrooms with showers feature complimentary toiletries and hair dryers. Conveniences include safes and desks, as well as phones with free local calls.
Take advantage of recreation opportunities such as a fitness center, or other amenities including complimentary wireless internet access and concierge services. This hotel also features a television in a common area and a vending machine.
Satisfy your appetite at the hotel's coffee shop/cafe. Quench your thirst with your favorite drink at the bar/lounge. Buffet breakfasts are available daily from 6:30 AM to 9:30 AM for a fee. Children aged 3 and younger eat free breakfast.
Featured amenities include complimentary wired internet access, a 24-hour business center, and complimentary newspapers in the lobby.
Buffet breakfasts are available for a surcharge and are served each morning between 6:30 AM and 9:30 AM.
Children aged 3 and younger eat free breakfast.

Property amenities

Internet

  • Available in all rooms: Free WiFi and wired internet
  • Available in some public areas: Free WiFi and wired internet

Parking and transportation

  • No onsite parking available

Food and drink

  • Daily buffet breakfast available 6:30 AM to 9:30 AM for a fee: USD 20 for adults and USD 20 for children
  • A bar/lounge
  • A coffee shop/cafe
  • Coffee and tea in common areas

Things to do

  • Gym
  • TV in common areas

Family friendly

  • In-room crib
  • Laundry facilities
  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • ATM
  • Free newspapers in lobby
  • Laundry facilities
  • Luggage storage
  • Safe at front desk
  • Vending machine

Guest services

  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Tour and ticket assistance

Business services

  • 24-hour business center

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Assistive listening devices
  • Braille/raised signage
  • Elevator
  • Well-lit path to entrance
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible path of travel
  • Wheelchair-accessible path to elevator
  • Wheelchair-accessible public washroom

More

  • 17 floors
  • Smoking not allowed

Room amenities

Bedroom

  • Blackout drapes
  • Free crib
  • Premium bedding

Bathroom

  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Shower
  • Towels provided

Entertainment

  • LED TV with premium cable channels

Food and drink

  • Coffee/tea maker

More

  • Air conditioning
  • Desk
  • Free local calls
  • Iron/ironing board
  • Phone
  • Safe
  • Soundproofed rooms

Policies

Check-in

Check-in start time: 3 PM; Check-in end time: 11:00 AM
Minimum check-in age: 21

Check-out

Check-out before 11 AM

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

Pets not allowed (service animals welcome)

Children and extra beds

Children are welcome
Children aged 3 and younger eat free breakfast
Rollaway/extra beds are not available
Free cribs are available on request at the property

Property payment types

Important information

Fees

You'll be asked to pay the following charges at the property. Fees may include applicable taxes:

  • Deposit: USD 200 per accommodation, per stay

We have included all charges provided to us by the property.

Optional extras

  • Fee for buffet breakfast: approximately USD 20 for adults and USD 20 for children

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards; cash is not accepted
This property affirms that it follows the cleaning and disinfection practices of We Care Clean (Best Western)

Property is also known as

Best Western Herald
Best Western Herald Square
Best Western Premier Herald
Best Western Premier Herald Square
Best Western Premier Herald Square Hotel
Best Western Premier Herald Square Hotel New York
Best Western Premier Herald Square New York
Herald Square Best Western
Premier Herald Square
Premier Herald Square New York
Best Western Premier Herald Square Hotel
Best Western Premier Herald Square New York
Best Western Premier Herald Square Hotel New York

Best Western Premier Herald Square Reviews

Reviews

8.6

Excellent

Rating 10 - Excellent. 557 out of 1008 reviews
Rating 8 - Good. 255 out of 1008 reviews
Rating 6 - Okay. 111 out of 1008 reviews
Rating 4 - Poor. 42 out of 1008 reviews
Rating 2 - Terrible. 43 out of 1008 reviews

8.8/10

Cleanliness

9.0/10

Staff & service

8.0/10

Amenities

8.4/10

Property conditions & facilities

Reviews

10/10 Excellent

Hea-Young

Stayed 2 nights in Nov 2025

10/10 Excellent

Jacqueline

Liked: Cleanliness, staff & service, amenities
Great location, many dining options, transportation, outstanding front desk personnel, clean and comfortable room. Would stay here again.
Stayed 3 nights in Oct 2025

10/10 Excellent

Joanna

Stayed 6 nights in Nov 2025

10/10 Excellent

Mikhail

Traveled with family and small children, Traveled with family
Liked: Cleanliness, amenities, property conditions & facilities
The staff was great!
Stayed 3 nights in Oct 2025

10/10 Excellent

Aaron

Stayed 1 night in Nov 2025

10/10 Excellent

Janet

Traveled with family
Liked: Cleanliness, amenities, property conditions & facilities
From the moment I checked in and out my whole experience with the staff was great. It was nice and clean, great location surrounded by the top focal points in manhattan and for a decent price.
Stayed 4 nights in Nov 2025

6/10 Okay

Jeff

Staff were very friendly, but the room had maintenance issues and was showing its age
Stayed 2 nights in Nov 2025

10/10 Excellent

Kelli

Liked: Cleanliness, staff & service
Clean room, friendly staff, great location
Stayed 3 nights in Nov 2025

8/10 Good

Tracy

Traveled with partner
Liked: Cleanliness, staff & service, property conditions & facilities
The gym is basic but it has 1. Check in was quick and efficient and the reception staff were professional and welcoming. We had a room on the 17th floor with a view of the Empire State Building which I was not expecting. There is a cafe type breakfast nook and I believe some guests get free breakfast but we didn’t have that within our booking, there is hot drinks and pastries available there. There is fresh drinking water available in reception. All the staff were very nice. The only issue we had was the noise at night from the door to the stairs ( I presumed it was staff using it at night) it woke me several times one night It is very well located for walking to Times Square, 5th avenue and the subway There are several restaurants and pubs on the same street and some lovely patisseries within a 2 min walk I would stay here again
Stayed 6 nights in Oct 2025

10/10 Excellent

Lorenzo

Traveled with family
Liked: Cleanliness, amenities
Clean rooms
Stayed 3 nights in Nov 2025

6/10 Okay

Michelle

Traveled with group
Liked: Cleanliness, staff & service
Disliked: Room comfort
The staff here were very kind and super helpful. The room was very small and felt crowded, especially with our suit cases. there was no fan in the bathroom so it got very steamy when showering. The bed was too short… I am an average height and my feet were hanging off the bottom if I wasn’t completely up against the head board. There were no USB plugs, and the regular plugs were very loose so we had to prop something against the blocks to stay in the socket. I could also hear most of what the others staying on my floor were doing/saying.
Stayed 2 nights in Nov 2025

8/10 Good

LEEANN

Traveled with family
Liked: Cleanliness, property conditions & facilities
The room was very clean and ready before check in at 3 pm… we arrived around noon! There was no refrigerator, and the staff offered one which we accepted, however, it was never delivered. This was ok, because we never really needed it. The lightbulb above the entry door was burned out and changed after our first night. Lastly, I did not like the fact that I was charged per bag to store my bags after check out. It was a long weekend trip so we had suitcases, carry bags and several shopping bags which were all tagged individually… even my daughter’s coat was charged! It was a nominal fee per bag, however, I have never been charged a bag fee by any hotel in the past. Lastly, when I asked for a checkout receipt, I was told because I booked through Expedia, I could not get one, email or paper. This has never happened before either so I could not see if I was ever charged for the refrigerator. . Overall the hotel was fine, but with so many others to choose from, I don’t think I’ll stay there again! Not sure why, but that bag fee sure got to me!😂
Stayed 2 nights in Nov 2025

10/10 Excellent

Leah

Traveled with family
Liked: Cleanliness, amenities, property conditions & facilities
Friendly, helpful staff (front desk as well as support), clean room, quick response to all our needs.
Stayed 4 nights in Nov 2025

10/10 Excellent

dana

Liked: Cleanliness, amenities, property conditions & facilities
Everyone who works there is amazing and went above and beyond for my family. They let us check in early and check out late. They held our bags and were always friendly! The rooms are small, but you can’t beat the location.
Stayed 4 nights in Nov 2025

10/10 Excellent

Sonali

Traveled with group
Liked: Cleanliness, property conditions & facilities
Clean, nice staff
Stayed 3 nights in Nov 2025

10/10 Excellent

Mihaly

Liked: Cleanliness, amenities, property conditions & facilities
Clean hotel, friendly and helpful staff. The hotel is very close to the metro.
Stayed 10 nights in Oct 2025

6/10 Okay

Hussein

Stayed 1 night in Nov 2025

10/10 Excellent

phuong

Stayed 1 night in Oct 2025

8/10 Good

Joshua

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 3 nights in Oct 2025

10/10 Excellent

Cathy

Traveled with group
Liked: Cleanliness, staff & service, property conditions & facilities
This property is close to a subway station and walkable to Times Square. The staff was extremely friendly.
Stayed 4 nights in Oct 2025

10/10 Excellent

Yadira

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Rooms were clean. Comfy beds. Great water pressure in the shower. Over all it was a great stay.
Stayed 3 nights in Oct 2025

10/10 Excellent

Jinny

Liked: Cleanliness
Stayed 1 night in Oct 2025

10/10 Excellent

Chao

Liked: Cleanliness, staff & service, property conditions & facilities
Super convenient location, very friend staff.
Stayed 3 nights in Oct 2025

10/10 Excellent

Susan

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 12 nights in Sep 2025

6/10 Okay

James

Liked: Cleanliness, staff & service
Stayed 2 nights in Oct 2025